My mate Lucy Tcherniak has just mastered her most recent piece of work, for consumer tech giants Philips and their Wi-fi enabled lighting range Hue – which are remote control light bulbs that can augment the mood of a room via your mobile phone:
Discover just some of the millions of ways to use light with Philips Hue. from helping you relax or concentrate to reminding you of that perfect sunset or bringing a bedtime story to life. it can even tell you if it’ll rain later.
Earlier this year, Ars Technica ran a piece on the Hue’s free to use API & SDK, which have expanded the usefulness of these genius devices through third-party apps such as IFTTT. The article describes the full spectrum of 16 million colours, indicated below:
Now, of the available 16 million colours, Lucy chose to feature just 16 in her film, which highlighted at least a few cool use-cases for the Hue range. For example, adjusting from yellow to white light to improve concentration while studying, or the reverse when settling in for a quiet night on the sofa, sampling the colours of a vase of flowers to suit the room they’ll live in, reminding you to take an umbrella in the morning, or making home media more immersive for the viewer.
I can think of a few more, such as adaptive to music streaming from my Sonos, or as an alarm system for a gradual morning wake up, or flashing blue when I have a Twitter mention during a TV show. Cool system, cool advert. Not sure when it will appear on screen but I think it might make it onto a few people’s Xmas lists. I’ll certainly be asking for one!