@lifes4sharing #trafalgar was awesome

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Wow – the singalong was huge. T-Mobile attracted a huge 18,000 visitors to the event last night in Trafalgar Square, who were informed of the happening through an integrated twitter, viral seeding, PR and Mobile campaign. Subscribers and visitors to the lifesforsharing YouTube channel were also informed, as were members of existing Facebook fan groups. Here are my best images … Read More

T-Mobile’s Next Event – Trafalgar Square

YouTube – T-Mobile’s Next Event – Trafalgar Square: Here’s a teaser for the T-Mobile campaign I’m working on at the moment. It is going to be huge! Please help me pass it along. More details to follow but for an early preview, check out the YouTube channel, Facebook page and Flickr group.

Emotional Search in Web 3.0

I urge you to go and check out We Feel Fine, a flash applet that scours the Interwebs¬† not for keywords you’ve chosen, but from a huge array of predefined emotions. The result is a staggering visualisation of current states-of-mind across various social media sources, from feeling ‘angsty’ to ‘fine’ (of course) and through to ‘zealous’. Seriously, one cannot underplay … Read More

Microsoft’s Vision for the Future

Microsoft have released a new video suggesting they seek to reposition themselves over the next decade. I think they are on to something: Their vision for the future is evidently very ambitious, but I believe that if anyone can pull this off, it’s them. Microsoft’s approach has always been to create user experiences that are improved through exclusive use of … Read More

Pixar – Up

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New feature film from Pixar is announced -

As always the trailer looks gorgeous, but I can’t help but feel that since Disney bought Pixar some of the magic has been lost.