Tag Archives: agency

Web Discoveries for June 16th

by Tom Saunter on 16. Jun, 2009 in del.icio.us

These are my del.icio.us links for June 16th Layar – Criminy. This is the future I predicted two years ago in my dissertation finally coming to life. The phrase ‘Game Changer’ comes to mind. SPRXMobile Mobile Service Architects » Home – Makers of the awesome sounding Android App – Layar; home of @Rhymo, a fave [...]

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Layar – A Press Release

by Tom Saunter on 16. Jun, 2009 in mobile, re-blog

Press Release: The first Mobile Augmented Reality browser premiers in the Netherlands. June 16th, 2009 Five Dutch content providers to participate in the worlds first AR browser. AMSTERDAM, Tuesday June 16th, 2009. Mobile innovation company SPRXmobile launches Layar, worlds first mobile Augmented Reality browser, which displays real time digital information on top of reality (of) [...]

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Web Discoveries for May 27th

by Tom Saunter on 27. May, 2009 in del.icio.us

These are my del.icio.us links for May 27th PHP Tutorial – Echo – I am learning PHP to create my first WordPress plugin. Sometimes my geekiness knows no bounds. Windows Alt Key Codes – Because you know it makes sense to bookmark pages like this. How to Build Your Own WordPress Widget | Johnathan Andersen [...]

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MediaCom London Taps Eyeblaster and Nokia To Launch a Breakthrough Mobile Ad Campaign

by Tom Saunter on 09. Dec, 2008 in Technology, advertising, mobile

FOR IMMEDIATE RELEASE:

MediaCom London Taps Eyeblaster and Nokia To Launch a Breakthrough Mobile Ad Campaign

Eyeblaster’s Ad Campaign Manager syncs online and mobile channels under one platform

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Mobile Advertising Gets Clever

Mobile Advertising Gets Clever

by Tom Saunter on 03. Dec, 2008 in Technology, advertising, mobile

The premise of online media is that it is fully accountable, a feature  that I’m sure contributes to Digital’s continued growth during the recession.
It means I can track from impression to conversion across hundreds of thousands of users.
It means I can optimise towards my best performing sites to maximise ROI.
It means any number of other benefits, which I’ll come to in a later post (heh).

For a

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