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Marshall McLuhan

McLuhan: An Audiovisual Bricolage

I’ve been in touch with a really interesting bloke called Richard Altman. He’s what I’d call a Digital Activist – in that his strongly opinionated views challenge normative behaviour, and have the potential to cause others to reconsider that which we take for granted. His area of interest: the Web and it’s governance. I’ll be [...]

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r2d2 branded robot

On the Potential for Branded Robots

Last year I wrote about these awesome fighting robots from Japan, where  I asked this question: “I am very interested in at least progressing research into the potential for branded robotics, androids & cybernetics if any readers have thoughts?” I received an equally awesome response from one Pius Agius, who challenged me on my Western predilection [...]

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Technosis

There is a new mental condition to look out for, people. Try this self-diagnosis and let me know how you did in the comments below. Do you feel stressed if you haven’t checked your voice or e-mail within the last 12 hours? Yes/No Do you feel as if you can’t cook a meal without technological [...]

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Bibliography

So that’s it, my series is over. All that’s left to do now is credit the academic sources that influenced and aided in the construction of my argument. Thanks to everyone below, and thanks to you, dear reader, for coming along for the ride. References: Baudrillard, Jean (1983). Simulations. New York: Semiotext(e). Baudrillard, Jean (1988). [...]

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Conclusion

I set out to assess the implications of a wholly new medium, one which had received little academic attention written from a media theoretical perspective. I made clear use of an industry connection to gain inside knowledge of the developments occurring to bring this medium to the mainstream. Building a methodology that could sustain the [...]

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