Cambridge-based Augmented Reality specialists Optricks Media have just released their newest creation: AR! Pirates. It’s a swashbuckling shoot-em-up game for Symbian devices (Nokia, Samsung, Sony Ericsson) that uses a really unique marker-based mechanic: the coins in your pocket! In AR mode, three coins laid out in a triangle become a desert island, and the surface [...]
Crowdsourced Protein Shakes
by Tom Saunter on 22. Jun, 2009 in gaming, innovation
I read about Foldit in Wired US yesterday, a game that takes the foundations laid by SETI@home, which uses thousands of computers’ idle time to decode frequencies from Space, and crowdsources solutions to the protein folding problems that are currently baffling the smartest machines in the world. The difference with Foldit is that it’s not [...]
T-Zero
by Tom Saunter on 01. Dec, 2008 in advertising, brands, gaming
Our new advergame for T-Mobile, developed by Kempt Media and seeded by Killer Viral.
The brief was to deliver on the theme “Double Your Credit” to launch T-Mobile’s new product, which lets you top up £10 in the week, and recieve £10 free credit at the weekend.
Yamake
by Tom Saunter on 20. Nov, 2008 in gaming, mobile
Yamake Shortfilm from Yamake on Vimeo.
Tonight I’m going to a press event for the launch of Yamake, the first user-generated social game for Mobile.
Created by Gameware Development (Cambridge), and published through N-Gage by Nokia, the game allows users to share content with others based on a simple gaming mechanic.
Google Reveals Their Game Plan
by Tom Saunter on 14. Oct, 2008 in brands, gaming


Google are launching an AdSense platform for casual games.
Here’s some info to suit all depths of interest in this new development.
Most Popular
Most Recent
Post Categories
- Culture (52)
- Laboratory (2)
- Media (41)
- academic (24)
- advertising (8)
- brands (7)
- opinion (4)
- packaging (2)
- Technology (36)
- innovation (8)
- mobile (9)
- Productivity (1)
- the future (8)
- Web (51)
- blogging (5)
- del.icio.us (25)
- download (2)
- re-blog (5)
- social networks (7)





